{"id":2920,"date":"2023-11-08T10:36:25","date_gmt":"2023-11-08T10:36:25","guid":{"rendered":"https:\/\/bricksandmortarmgt.com\/?p=2920"},"modified":"2023-11-28T08:16:01","modified_gmt":"2023-11-28T08:16:01","slug":"a-brief-history-of-hks-building-names-20231108","status":"publish","type":"post","link":"https:\/\/bricksandmortarmgt.com\/zh_hk\/2023\/11\/a-brief-history-of-hks-building-names-20231108\/","title":{"rendered":"A Brief History of HK\u2019s Building Names 20231108"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2920\" class=\"elementor elementor-2920\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b0d8cc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b0d8cc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-750456a\" data-id=\"750456a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-597e192 elementor-widget elementor-widget-text-editor\" data-id=\"597e192\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">In a flash of curiosity, your correspondent developed an urge to look back into Hong Kong\u2019s history through how the city has named its buildings over the past 70 years, and the handy tool with which to undertake this flight of fancy is none other than \u201c<b>Names of Buildings<\/b>\u201d, a regularly updated report published by the Rating and Valuations Department (RVD).<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The analysis focused on the residential and commercial buildings of the private sector only<sup>1<\/sup>, covering some 12,000 structures. Since all buildings completed before 1945 were not identified by their years of completion, we will just put them under the \u201cPre1950s\u201d group for our analysis. Also worth noting is that since we are still early in the 2020s, this category will have much smaller sample population than other decades:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 1: by decade of completion, 1970s was the peak of Hong Kong constructions<\/span><\/i><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-2930 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture1-1.jpg\" alt=\"\" width=\"590\" height=\"363\" srcset=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture1-1.jpg 590w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture1-1-300x185.jpg 300w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture1-1-18x12.jpg 18w\" sizes=\"(max-width: 590px) 100vw, 590px\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">It is clear from above that the 1970s was the height of Hong Kong\u2019s population growth, with 3,165 completions, followed by the 80s (3,070), just these two decades constituted around 50% of all buildings constructed in the territory.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">Let\u2019s now delve into the wondrous world of names used to describe these thousands of structures:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 290.6pt; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"387\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 2, Most buildings have bilingual names, very few were purely known in Chinese, even in the early years<\/span><\/i><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-2931\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture12-1.jpg\" alt=\"\" width=\"595\" height=\"367\" srcset=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture12-1.jpg 595w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture12-1-300x185.jpg 300w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture12-1-18x12.jpg 18w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/><\/p>\n<\/td>\n<td style=\"width: 11.8pt; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"16\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">&nbsp;<\/span><\/i><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">It is interesting to note that a substantial portion of buildings (38%) had only English names on the register in the pre-1950s era! This phenomenon receded in the subsequent decades but is now making a comeback with the 2020s now seeing 1\/5 buildings with English only names again \u2013 is it increased education standards of the population, or is it more residential sale marketing gimmicks? <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">Below, your correspondent has generated word clouds of descriptions of building names to better visualize what dominated each era<sup>2<\/sup>.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif;\">Transliteration very common in the pre-50s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The early days of Hong Kong, it was common to have names that identified with the property per se, with no need to call it a building or a house, such as: Westcrag, Bethanie. The other very popular way to describe a building is use straight Chinese transliteration of the description of the structure, where Yuen means Garden, and Tong means Hall, while Wan means Bay, for example \u2013 these are all prevalent names of the time:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 290.6pt; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"387\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 3, Pre-1950s buildings \u2013 no description is good description<\/span><\/i><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-2933\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture13-1.jpg\" alt=\"\" width=\"595\" height=\"309\"><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif;\">Functional 50s \u2013 all residential<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">After the defeat of the Nationalists in the mainland in late 1940s, there was a wave of immigrants coming to Hong Kong which drove a massive need for new residential housing to accommodate the new arrivals. This explains the dominance of residential themed building descriptions as shown here:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-top: solid windowtext 1.0pt; mso-border-top-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 4, The 1950s focused mainly on residential building<\/span><\/i><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-bottom: solid windowtext 1.0pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2936 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture14-2-e1699438167991.jpg\" alt=\"\" width=\"595\" height=\"309\"><br><!--[endif]--><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-ansi-language: EN-HK;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-ansi-language: EN-HK;\">1960s saw emergence of HK\u2019s industrial base<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-ansi-language: EN-HK;\">The continued high growth in population, coupled with the government initiative to clear out the squatter housing by hill sides meant the 1960s continuing the trend started a decade before \u2013 more residential buildings:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 5, Continued dominance of the most common descriptions in the 1960s<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2937 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture15-e1699438238241.jpg\" alt=\"\" width=\"595\" height=\"309\"><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; mso-bidi-font-size: 10.0pt; font-family: 'Times New Roman',serif;\">But as Hong Kong started to grow and take on a manufacturing role, we started to see industrial themed descriptions come to prominence (factory) and commercial buildings related to overseas visitors (hotel) also came to the fore. In fact, the export weighting of GDP rose from 30%s in the 60s to over 50% in the next two decades, until service sector took off from the 1980s onwards:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 290.6pt; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"387\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 6, Share of Exports reached a high in the 60s<\/span><\/i><i><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2938\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture16.jpg\" alt=\"\" width=\"585\" height=\"360\" srcset=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture16.jpg 585w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture16-300x185.jpg 300w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture16-18x12.jpg 18w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif;\">Large estates becoming common in 1970s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The most common descriptions of the last two decades continued to dominate in the 1970s \u2013 Building, Mansion, House remained the top 3 monikers, but a new trend started emerging \u2013 the popularizing of larger housing estates, as seen in the names <b>Centre<\/b>, <b>Tower<\/b>, and <b>City<\/b> during this period:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"margin-left: -.25pt; border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 283.75pt; border: none; border-top: solid windowtext 1.0pt; mso-border-top-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 7, Most common description of building name in Hong Kong, 1970s<\/span><\/i><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 283.75pt; border: none; border-bottom: solid windowtext 1.0pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2939 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture17-e1699438311476.jpg\" alt=\"\" width=\"595\" height=\"309\"><br><!--[endif]--><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-family: 'Times New Roman', serif; font-size: 11pt; text-align: justify;\">Godown and Factory also rose to the top, suggesting the popularity of industrial and import\/export related buildings were increasing, and pointing to the strong rise in HK\u2019s manufacturing prowess in the 70s. But this decade will also be remembered as the peak of the long reign of the term \u2018Building\u2019, when it was used in at least 3x as many buildings as the next popular construction description:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 8, \u2018Building\u2019 was the most popular description in building names, during 1960-80s<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2941\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture18.jpg\" alt=\"\" width=\"577\" height=\"357\" srcset=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture18.jpg 577w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture18-300x186.jpg 300w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture18-18x12.jpg 18w\" sizes=\"(max-width: 577px) 100vw, 577px\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-ansi-language: EN-HK;\">Emergence of lifestyle names in the 1980s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-ansi-language: EN-HK;\">Perhaps due to more large estates being built, the frequency of the description \u2018House\u2019 fell in prominence in the 1980s. Also interesting, although not seen in the word cloud below is the emergence of <\/span><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">lifestyle related words such as Chalet, Ridge, Beach, Castle, Lookout, Walk, Cliff, Grove, Cove, Monte, Summit\u2026 largely of the holiday and nature variety in their aspirations.<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 290.6pt; border: none; border-top: solid windowtext 1.0pt; mso-border-top-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"387\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 9, Most common description of building name in Hong Kong, 1980s<\/span><\/i><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 290.6pt; border: none; border-bottom: solid windowtext 1.0pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"387\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2942 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture19-e1699438454902.jpg\" alt=\"\" width=\"595\" height=\"309\"><br><!--[endif]--><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; mso-bidi-font-size: 10.0pt; font-family: 'Times New Roman',serif;\">Interesting enough, some of the transliteration type descriptions popular from the pre-1950s era were still being used, such as Yuen, Lau, Chuen, Tsuen, Tong, although the last three did no appear in the word cloud above.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; mso-bidi-font-size: 10.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">Big is beautiful in the 1990s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">As large estates and mega commercial complexes became the new favourite type of construction projects, coupled with <\/span><span lang=\"EN-GB\" style=\"font-size: 11.0pt; mso-bidi-font-size: 10.0pt; font-family: 'Times New Roman',serif;\">big developers celebrating the peak of the property bubble in early\/mid 1990s that accompanied Hong Kong\u2019s brimming economic\/cultural confidence and conspicuous consumption, it is no surprise that <\/span><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">the term Centre became the top description in building names:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-top: solid windowtext 1.0pt; mso-border-top-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 10, large estate descriptions rose in prominence in 1990s<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2943 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture20-e1699438506528.jpg\" alt=\"\" width=\"595\" height=\"309\"><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-bottom: solid windowtext 1.0pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\"><!-- [if gte vml 1]><v:shape id=\"Picture_x0020_9\" o:spid=\"_x0000_i1029\" type=\"#_x0000_t75\" style='width:272.55pt;height:141.85pt; visibility:visible;mso-wrap-style:square'><br \/>   <v:imagedata src=\"file:\/\/\/C:\/Users\/ANALYS~2\/AppData\/Local\/Temp\/msohtmlclip1\/01\/clip_image019.png\" o:title=\"\"\/><br \/>  <\/v:shape><![endif]--><!-- [if !vml]--><!--[endif]--><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; mso-bidi-font-size: 10.0pt; font-family: 'Times New Roman',serif;\">Other descriptions associated with large projects were also more commonly seen, such as Plaza, Square, and City. Another factor that helped the theme could be the strong last burst in population growth in the 90s, providing the needed fuel in demand as well as strong price gains:<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 11, 1990s saw the last strong burst in immigration and thus population growth in HK<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2944\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture21.jpg\" alt=\"\" width=\"568\" height=\"348\" srcset=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture21.jpg 568w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture21-300x184.jpg 300w, https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture21-18x12.jpg 18w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif;\">Necessity \u2013 the mother of all creativity in the 2000s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The Asian Financial Crisis and the subsequent long property crash in Hong Kong might have been the needed trigger to get developers working hard on both quality and ingenuity in naming their products \u2013 we saw some very exciting trends emerging in this period in how projects were named:<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph; text-indent: 24.0pt;\"><u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">\u2018No Description\u2019<\/span><\/u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\"> returns \u2013 that is, projects not ending in a description such as building or house, but boldly go by names alone, eg. Oscar by the Sea, Noah\u2019s Ark, Aqua Blue, Elements;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph; text-indent: 24.0pt;\"><u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">Numbers as descriptions<\/span><\/u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">, such as SOHO 88, 99 Hennessy, One Silversea;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"margin-left: 24.0pt; text-align: justify; text-justify: inter-ideograph;\"><u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">Definite articles<\/span><\/u><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\"> (The\/ La\/ Le) everywhere, and in their own sub genres! Here are some quick categories of interest:<\/span><\/p>\n<p class=\"MsoListParagraphCxSpFirst\" style=\"margin-left: 60.0pt; mso-add-space: auto; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]--><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\">\u00b7<span style=\"font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-weight: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: 'Times New Roman';\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/span><\/span><!--[endif]--><u><span style=\"font-family: 'Times New Roman',serif;\">Paradise islands<\/span><\/u><span style=\"font-family: 'Times New Roman',serif;\"> \u2013 The Capri, The Aegean, The Giverny, and The Monet!<\/span><\/p>\n<p class=\"MsoListParagraphCxSpMiddle\" style=\"margin-left: 60.0pt; mso-add-space: auto; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]--><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\">\u00b7<span style=\"font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-weight: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: 'Times New Roman';\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/span><\/span><!--[endif]--><u><span style=\"font-family: 'Times New Roman',serif;\">All that glitter<\/span><\/u><span style=\"font-family: 'Times New Roman',serif;\"> \u2013 The Spectacle, The Sparkle, The Cullinan!<\/span><\/p>\n<p class=\"MsoListParagraphCxSpMiddle\" style=\"margin-left: 60.0pt; mso-add-space: auto; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]--><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\">\u00b7<span style=\"font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-weight: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: 'Times New Roman';\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/span><\/span><!--[endif]--><u><span style=\"font-family: 'Times New Roman',serif;\">Top of the world<\/span><\/u><span style=\"font-family: 'Times New Roman',serif;\"> \u2013 The Top, The Zenith, The Dynasty, The Centrium!<\/span><\/p>\n<p class=\"MsoListParagraphCxSpMiddle\" style=\"margin-left: 60.0pt; mso-add-space: auto; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]--><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\">\u00b7<span style=\"font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-weight: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: 'Times New Roman';\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/span><\/span><!--[endif]--><u><span style=\"font-family: 'Times New Roman',serif;\">The bizarre<\/span><\/u><span style=\"font-family: 'Times New Roman',serif;\"> \u2013 The Loop, The Celebrity, The Masterpiece!<\/span><\/p>\n<p class=\"MsoListParagraphCxSpLast\" style=\"margin-left: 60.0pt; mso-add-space: auto; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]--><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\">\u00b7<span style=\"font-style: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-weight: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: 'Times New Roman';\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/span><\/span><!--[endif]--><u><span style=\"font-family: 'Times New Roman',serif;\">The exotic<\/span><\/u><span style=\"font-family: 'Times New Roman',serif;\"> &#8211; La Maison Du Nord, Le Bleu Deux (after Le Bleu \u2026 naturally!)<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 12, the 2000s saw a burst of creativity in building nomenclature<\/span><\/i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\">&nbsp;<\/span><i><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2945 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture22-e1699438590257.jpg\" alt=\"\" width=\"595\" height=\"309\"><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"mso-bidi-font-size: 12.0pt; font-family: 'Times New Roman',serif;\">Privileged upbringing brings bold new names \u2013 the 2010s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The <\/span><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">\u2018No Description\u2019 category remains at the top in building names, but WHAT ON EARTH is Double Cove Starview Prime? Other themed names that stand out include those aspiring to exclusive new world destinations, such as: St. Moritz, St. Barts, Gramercy, Malibu. There were even musical themed names as well: Diva, Solo, Aria, Harmony, Crescendo (not in word cloud):<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border-top: solid windowtext 1.0pt; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 13: more wacky creativity in the 2010s<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2946 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture23-e1699438630219.jpg\" alt=\"\" width=\"595\" height=\"309\"><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">Other interesting observations for the 2010s include: continued <u>Latin invasion<\/u>, such as La Splendeur, Le Prestige; and <u>even more numbers<\/u> with 2gether, K11, W668, CORE45, etc. <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">We surmise that these very diverse and interesting new names were perhaps brought on by a new generation of developer scions heading up their family empires, having born with silver spoons and sent to exclusive top universities for education, are full and proper integrated into the world\u2019s best culture and lifestyles had to offer.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><b><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">Short but good start to the 2020s<\/span><\/b><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-family: 'Times New Roman',serif;\">We decided to add a 2020s category as well, even though we are only 3 years into the new decade. As such, trends are still emerging, but we continue to see strengthening of trends started in the 2010s: <u>more use of numbers<\/u> \u2013 such as 99 Commons, LP6; and still wackier names in the \u2018<u>No Description\u2019 category<\/u> \u2013 including Sugar+ , Sea to Sky, K-Farm, W Mega, and even OMA OMA!<\/span><\/p>\n<table class=\"MsoTableGrid\" style=\"border-collapse: collapse; mso-table-layout-alt: fixed; border: none; mso-border-top-alt: solid windowtext .5pt; mso-border-bottom-alt: solid windowtext .5pt; mso-yfti-tbllook: 1184; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-border-insideh: none; mso-border-insidev: none;\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-top: solid windowtext 1.0pt; mso-border-top-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt;\">Chart 14, no-description and numbers continue to be the dominant theme in 2020s so far<\/span><\/i><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 10.0cm; border: none; border-bottom: solid windowtext 1.0pt; mso-border-bottom-alt: solid windowtext .5pt; padding: 0cm 5.4pt 0cm 5.4pt;\" valign=\"top\" width=\"378\">\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif; mso-font-kerning: 0pt; mso-no-proof: yes;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2947 size-full\" src=\"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/Picture24-e1699438669633.jpg\" alt=\"\" width=\"595\" height=\"309\"><br><!--[endif]--><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">Looking back, our review of the trends and fashions that shaped how Hong Kong named its buildings shows how the city\u2019s economy constantly transformed, and how we went from small and functional to large and high density, from confident world beater to more nuanced cultural depths\u2026 surely the coming years will reveal to us what the world has in hold for us all.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><sup><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">1<\/span><\/sup><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\"> <i>Private sector<\/i> here means buildings excluding government subsidised flats (PRH &amp; HOS), government and public venues, hospitals and homes, fire and police stations, as well as charities, religious and cultural premises.<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><sup><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">2<\/span><\/sup><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\"> Each building description includes its plural form (e.g. \u2018Villa\u2019 includes also \u2018Villas\u2019), and \u20188888\u2019 is used to label buildings that have numbers in their names (1, 2, One etc.).<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">&nbsp;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify; text-justify: inter-ideograph;\"><i><span lang=\"EN-GB\" style=\"font-size: 11.0pt; font-family: 'Times New Roman',serif;\">The author would like to thank Lam Chin Ming Matthew from The Chinese University of Hong Kong majoring in Quantitative Finance and Risk Management Science for assisting in data collection, analysis, and drafting of this article.<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>In a flash of curiosity, your correspondent developed an urge to look back into Hong Kong\u2019s history through how the city has named its buildings over the past 70 years&#8230;<\/p>","protected":false},"author":8,"featured_media":2988,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[9,911],"tags":[1468,1474,1470,1469,1471,1473,1479,1475,1482,1472,1477,970,1158,1476,1478,1480,1481,957,1352,1483],"class_list":["post-2920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hong-kong","category-real-estate","tag-1950s","tag-1960s","tag-1970s","tag-1980s","tag-1990s","tag-2000s","tag-2010s","tag-2020s","tag-big-data","tag-building","tag-centre","tag-economy","tag-hong-kong","tag-hotel","tag-house","tag-mansion","tag-naming-trend","tag-property","tag-rvd","tag-word-cloud"],"jetpack_featured_media_url":"https:\/\/bricksandmortarmgt.com\/wp-content\/uploads\/2023\/11\/skyline-cityscape-buildings-4454108.jpg","_links":{"self":[{"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/posts\/2920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/comments?post=2920"}],"version-history":[{"count":21,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/posts\/2920\/revisions"}],"predecessor-version":[{"id":2989,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/posts\/2920\/revisions\/2989"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/media\/2988"}],"wp:attachment":[{"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/media?parent=2920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/categories?post=2920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bricksandmortarmgt.com\/zh_hk\/wp-json\/wp\/v2\/tags?post=2920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}